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Closing In On Your Target Market |
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Email MarketingWe have an e-mail base of over 80,000 registered Sri Lankan recipients. This base has further been categorized into segments in accordance to Industry, Designation, Overseas or Local addresses and other relevant demographics to aid you market your products and/or services with precision. With our expert consultation & direction you will be able to ‘close in’ on the most potential prospective clients who would indefinitely respond to your message. We at Target E-Ads believe that for best results, your email marketing / e-advertising efforts should be more ‘focused’. This is one of the many underlying facets of ‘The Target’. However, at the same time we do understand that some products & services should be marketed to everyone. And yes…we do facilitate this too, for some or the products & services that indefinitely require it. |
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Grabbing Their Attention |
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Once you have decided whether you want to promote your products & services to a target market or to the general public, we come to the most important & interesting facet of the ‘The Target’ Intrigue!! One of the biggest draw backs with most e-advertisements is that they lack ‘intrigue’. Intrigue by itself alone is probably the most important aspect of e-mail marketing. Why is it so important? Think about it…for example; when you’re checking your own inbox and you have a choice of selectively opening your mails and discarding the rest, |
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| A | Your private e-mails from friends and relatives, who will find it pretty rude to know that you haven’t | ||||
| read them. | |||||
| B | Official mails which our unquestionably compulsory. | ||||
| C | Those forwarded mails you know that are going to serve you as either being informative and/or entertaining. | ||||
| And last but not least… | |||||
| D | E-mails you know for certain, that are advertisements. | ||||
| Chances are you’re going to pay more attention to every type other than ‘D’ | |||||
And yes!! You will indefinitely do this…Why? The ingenuity here is to create compelling curiosity with a fare serving of intrigue & wit, so that your intended recipients are compelled to open your e-advert and pay attention to what you have to say. |
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Letting them engage in your message |
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Securing the attention of your prospective clients is only half the battle; you need to get them engaged in your advertisement. To engage would mean to spend more time on your advertisement. The more time spent on the advertisement, higher the probability they would respond to it. How do we achieve this you may ask....with the use of state of the art Flash technology and a little creativity we are able to make mini interactive presentations, without any delay to your intended recipients. How interactive? Please see some examples of Interactive Advertising at Target Services & Demos. |
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A Fraction Of The Cost… |
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Straight forward, plain & simple… We don’t have any costs associated with sending your message to the world, than a minimum and subsidized overhead charge. Hence we pass on this benefit to our clients. AND YES!!...You won’t find any other marketing media as cost effective as this. Not convinced? Contact us for a rate sheet of our services TODAY!! |
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